About Steve

Have you ever had a defining moment in your life when you knew, you just knew what you should do?

Yeah, me neither… at least not that I spotted at the time. Looking back though, there are a few pivotal moments, forks in the road if you like, that have shaped my destiny.

When I was 14 years old and my dad bought home a little Tandy pocket computer you could program in BASIC. I got hooked on programming and computers and spent the next 25-odd years working on various bits of software, databases, design and architecture in several countries, and countless programming languages. Everything from boring fascinating catalog card systems for libraries to top secret 3D terrain flight-path planning, mapping and simulation systems for the US Air Force. I love coming up with elegant solutions to intricate programming puzzles.

I also discovered rock music at 14 – stopped classical piano lessons and started playing pop music – Billy Joel, Elton John and more recently Bruce Hornsby. I play keyboards and sing in a rock band with a bunch of mates – we’ve been together almost as long as the Rolling Stones. You can check out the rock stylings of Cornerstone here – and yes I’m the voice-over guy on our infomercial! 🙂

At 21 I met Tanya which led to another great, life-defining decision… we’ve been married 15 years now and have 3 terrific kids (more life-changing moments!) – Christopher, Jessica and Emily – plus Tiger our spoodle (cockapoo for you Yanks!). If I could just be the guy my dog thinks I am… I would be AWESOME… 🙂

And in early 2008 I bought a cool little software app on the internet and was offered the opportunity to promote it online. This was my first baby steps in the fascinating world of internet marketing, something that started out as an intriguing little hobby – and then the bug bit… now I’m completely hooked. I LOVE IT! If you’d told me 12 months ago that this “little hobby” could replace my full-time IT consultant salary I would have struggled to believe you. The success of my internet ventures has allowed me to drop my day-rate consulting and move to a more strategic role in my I.T. consulting company – basically doing the fun bits where I add the most value. I do most of my work from home nowadays. Don’t miss the commute or the cubicle!

They say “when the student is ready, the teacher will appear” and just as I started to really get the hang of some core internet skills I was fortunate to get in contact with James Schramko. I had stalked followed him online for a several months, and met him in person for the first time in February 2009 when I saw him speak at World Internet Summit on the Gold Coast. I then attended his Underground Profit Systems Workshop in March – an event which literally changed my life. I was able to quit my job less than 12 weeks later.

James is my mentor and friend – and now business partner. I kinda feel sorry for him sometimes, trying to impart salesmanship, management and strategic thinking skills to this propeller-head techo! It helps that I love learning stuff and I’m willing to give pretty much anything a go!

So, where to from here?

I’m just getting started! Grow my internet business ventures to a 7-figure enterprise. Help a stack of people reach more customers through TrafficTap – my web traffic service business with James. Teach a bunch of people how to build their own internet businesses. Take the family to Disneyland. Renovate the house. Get a grand piano. Take Tanya to Paris in Spring to see Monet’s Garden in bloom. Be there for my kids. Smile often. Embrace life!

It’s been a great trip so far, and it’s only getting better! Looking forward to it!


11 thoughts on “About Steve”

  1. So true!……… “Have you ever had a defining moment in your life when you knew, you just knew what you should do?”
    AWESOME Reading……you should write a book!

  2. Thanks Lillea – I certainly enjoy the band! In fact we’re having a jam this weekend for first time in a-g-e-s! We haven’t got around to recording our “greatest hits” collection – you’ll just have to catch a live show! 🙂

  3. This is an example of someone using blog comments as a way to get backlinks to their site. Thank you for playing @totomix! 🙂

    To answer your question – WordPress is far and away the best platform for building SEO friendly sites – and don’t take my word for it – here’s what Matt Cutts of Google has to say about it: http://searchengineland.com/googles-matt-cutts-video-presentation-on-seo-24234

    But you already know that, because I see you are running a WordPress site…

  4. Same here Steve!

    Saw you in the super fast results forum. So great to hear all these stories. It’s so inspiring how internet marketing is changing people’s lives. I am currently building sites for health practitioners and yoga studios and have the goal of having a mobile lifestyle by 2013. That’s the year when my lovely wife is finished with University. Then we wish to be travelling to europe to see my family for a longer period of time.

    Loved your SEO mindmap! Thanks for sharing. Looking forward to learn stuff from you.

    Cheers mate,


  5. Calling an engineer an applied scientist is like calling an artistic painter an applied pigment chemist.

  6. Hi Steve, maybe you can help. I have a Tandy CoCo version 1 which I can upgrade to 128k and I have just purchased Vista for it but I can’t seem to get it to work. Well actually I can’t get it to work flat out, and worse still my games of Dungeon and Ninja have completely stuffed up. Can you help Please?

  7. Hi Mike,
    Sure – to get the Tandy CoCo to run Vista you’ll just need to convert the Windows Vista installation DVDs to 128KB single-sided floppy disks – shouldn’t need more than a few hundred disks for that. And if that doesn’t work, you can always convert to audio cassette tape. At 300baud it should only take a matter of a couple of weeks to load. I’m not sure Vista is really optimized for the 6809E 1MHz microprocessor and 256×192 graphics hardware, but hey, you’ll out-geek everyone at the next science fair when you show it to them running! 🙂

    Good to hear from you mate – give us a buzz over the weekend.


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